Tuesday Mar 05, 2024
EP216: Conversations, The Kryptonite of MarTech?
Corey Frank and Chris Beall share eye-opening insights from their recent marketing conference experience that every CSO and sales manager needs to hear. Chris uncovers a startling truth: nearly all MarTech tools are based on the misguided belief that you can't achieve success by simply calling prospects and having meaningful conversations. He challenges this notion head-on, emphasizing the immense power of genuine dialogue in building trust and gathering valuable information.
Our Market Dominance Guys also explore the critical difference between a mere phone call and a true phone conversation, revealing how these conversations can dramatically amplify your downstream marketing efforts. This episode is packed with actionable insights that will help you leverage the power of conversations to dominate your market and drive sales success. Listen to episode 216: Conversations, the Kryptonite of MarTech?
Comments (1)
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Your emphasis on ”measurable” resonates with me (number of calls dialed). The idea of using your technology after the conversation rather than before the conversation strikes me as profound.
Monday Mar 18, 2024
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